The 2022 CRN Partner Program Guide is out! For the fourth year in a row, you’ll see Cohesity included in the list of the most distinguished partner programs offered by leading technology companies serving the IT channel.
This is an honor Cohesity is proud to share with all of our partners on the journey to strengthen enterprise cyber resilience through next-gen data management. Our program continues to prioritize simplicity, so it’s easy for partners and field teams to engage while offering excellent margin opportunities. This 5-star rating reflects our commitment to partnership, delivering value to your organizations and our mutual customers.
At Cohesity, we strive to offer a program that not only meets but exceeds the needs of our partners globally. Of course, these offerings come standard:
- Three partner levels ✔
- Consistent program benefits and requirements across all sales geographies ✔
- Partner Portal ✔
- Deal registration ✔
- Free access to web-based training ✔
- Proposal-based MDF ✔
- Not for resale software ✔
But take a closer look and you’ll find that our approach is a bit different. It starts with our innovative data management technology, a modern approach to cyber resilience for hybrid and multi-cloud environments with four key tenets: simplicity at scale, Zero Trust security principles, AI-powered insights and third-party extensibility to marketplace apps and integration with industry-leading solutions.
100% Partner Focused
Partnering is in our DNA and built into everything we do. Because we don’t sell directly to end-user customers, partners are always top of mind. We design, plan, and modify program benefits with one question in mind: How can we improve and make working with Cohesity a better experience for our partners?
At every level, we’re committed to building profitable partner relationships while offering value to both partners and customers. Cohesity offers attractive, industry-leading margins that can drive profitability and help partners accelerate the growth of their Cohesity business.
Partner Program and Benefits
Our program is structured so that the middle level, Preferred, is accessible to all partners across the globe. Preferred partners’ sellers and technical sellers have completed our foundational accreditations so they’re knowledgeable about our solutions. Accreditations are available online through Cohesity Academy at no cost to them. Our goal is to keep partner professionals learning and growing, motivating teams to achieve higher levels in the program and giving them an opportunity to do so.
Our Cohesity Partner Portal isn’t just any portal. It’s built with partners in mind as a window into Cohesity for all types of partners. For example, it includes:
- A 360-degree view of their Cohesity business
- Full pipeline management — from deal registration submission requests to actionable deal processes and complete visibility as deals progress
- GoGreen marketing campaigns and sales plays to help partners generate leads and grow their Cohesity business
- Sales and technical resources to support partners’ sales efforts
- Access to Cohesity Academy, a unified training, accreditation, and certification program
- Sales and technical tools and MDF management
Committed to Partner and Customer Success
Services are yet another way that differentiates our partner program. Cohesity offers a Professional Services (PS) Authorization for partners that have a Cohesity-focused PS practice with certified resources on staff. What sets this benefit apart is that we don’t compete with our partners for services. Partners that achieve our PS Authorization have access to methodologies, best practices, tools and Cohesity PS resources to drive successful customer outcomes.
If you’re a Cohesity partner, thank you for helping us deliver a 5-star recognized program. To ensure that you’re taking full advantage of all of the benefits available to you in the Cohesity Partner Program, contact your Cohesity Partner Manager, Authorized Cohesity Distributor, or partnersupport@cohesity.com for assistance.
To view the 2022 CRN Partner Program Guide, visit www.CRN.com/PPG.
