Pop the champagne! Cohesity is thrilled to receive the coveted MSP Innovation Award from Channel Partner Insight (CPI) for the second time. Cohesity garnering the US MSP Innovation Award 2022 for the Best Backup/Continuity Offering comes on the heels of our first Europe MSP Innovation Award 2020 from CPI.
When selecting the Backup/Continuity vendor of the year offering, the judges looked at a host of criteria, including distinct product advantages that enable service provider partners or the channel to grow their business.
“We want to shine a spotlight on those in our industry who are already leading from the front in a fast-paced, highly ambitious field. The last few years have shown us that more than ever, being innovative is a real differentiator for progress,” said CPI Editor, Nima Sherpa Green. “Entries were extremely competitive. The Cohesity Backup and Continuity offering stands out because it has proven to help service providers advance into new opportunities and growth.”
CPI is also rewarding Cohesity for its continuous innovation and rapid feature velocity, especially in data security technology. The publication believes cyber-resilient services have become critical in the era of rising ransomware attacks. MSPs and organizations making cyber resilience an integral part of business processes are helping to ensure more successful data-driven digital transformation.
MSP Market Outlook Is Bright
Before the pandemic, business and government organizations were already outsourcing their data protection and management operations to trusted MSPs due to the growing complexity of integrating technology stacks, rising cyber threats, and difficulty finding and retaining IT talent. Today, this trend continues to accelerate, boosting the managed services business outlook.
According to Statista, the growth trend for managed services continues to be strong in Europe and North America. The most popular services are managed hosting, storage, and backup services. Last month, CPI reported that the European IT and business services market saw record Q1 demand for cloud-based services and continuing momentum in managed services.
A Fitting Award for Our Innovation-driven Company
Cohesity is committed to being an innovation leader and trusted partner that delivers value for MSPs. Our recent Rackspace-Cohesity strategic partnership announcement for comprehensive data protection for VMware-based Clouds is just one example of this dedication.
“The partnership with Cohesity gives our customers access to a proven, robust data protection solution that eliminates legacy backup silos and provides comprehensive protection against the array of rising data threats they are facing, including ransomware,” said Josh Prewitt, Chief Product Officer at Rackspace Technology. “Customers can now manage and control data recovery from a single source, more efficiently store data, and eliminate potentially costly disruptions.”
We are humbled to earn the MSP Innovation Award from CPI and add this distinction to our growing accolades from respected analysts and technology reviewers.
“We are honored to receive another award from CPI. Cohesity always drives continuous innovation,” said John Theberge, VP of Global Alliances, Service Providers, and GSIs at Cohesity. “This year, we further strengthened our service providers’ security posture by adding multilayered Threat Defense architecture for the multitenant environment to help protect their customers’ data.”
Team with Cohesity to Grow Your Managed Service Business
It’s the right time for differentiation. We invite all MSPs and organizations to explore our backup and recovery service. It can open doors to many opportunities—from protecting traditional and modern cloud data sources, including Microsoft 365, to providing anti-ransomware detection and remediation capabilities using built-in machine learning.
Opportunities also extend beyond backup as a service to new revenue streams. MSPs can deliver a full suite of next-gen data management services, including data security, archival, disaster recovery, file and object services, and more to simplify operations at scale while improving cyber resilience. Our unique approach empowers MSPs to address customers’ needs wherever data resides—whether in a provider data center, on customer premises, in co-located sites, within public clouds, or a combination.
We are also committed to helping our Cohesity-Powered partners grow with joint go-to-market initiatives and certified competency training designed to differentiate their business value. Adding Cohesity consumption-based pricing that allows mix-and-match of managed service offerings under one subscription agreement keeps the procurement process simple and costs in check while growing your revenue.
Learn more about Cohesity Service Provider Solutions. Become a Cohesity Service Provider Partner today. Elevate your business to Cohesity-Powered.
